by John Horn | May 15, 2013 | Communication
Here are three tips for new spokespeople looking to communicate their message through the media Whether you’re an Executive Director telling the story of your non-profit’s fundraising campaign, a neighbourhood association spokesperson who is promoting an...
by Kurt Heinrich | May 2, 2013 | Communication
Positivity and resilience overcome political attack ads – these are the traits you need to rise above negativity and mean spiritedness. Hours after he was appointed the new Liberal Party of Canada leader, Justin Trudeau (and Canadians) faced a barrage of attack...
by John Horn | Feb 27, 2013 | Case Studies, Communication, Have Better Conversations
Case Study – bazinga! Helps Condo Communities Reach Their Potential The Potentiality inspires and educates changemakers who are passionate about building community. We research and present stories, tools and ideas that help communities realize their potential. One of...
by Kurt Heinrich | Jan 23, 2013 | Communication, Have Better Conversations
Every once in a while we’ll be asked questions that we don’t know the answer to. It could be a complex question in front of a large group of people or a brief query from your mentor. Failing to have the answer at your fingertips can be upsetting. No one likes to look...
by John Horn | Dec 5, 2012 | Communication
Everybody fails. Sometimes we do so spectacularly and sometimes we simply don’t reach our potential; I experienced the latter sort of failure on Saturday when I gave what can only be described as a mediocre presentation – the audience probably thought “it was fine”....
by Kurt Heinrich | Nov 28, 2012 | Communication, Have Better Conversations
In this email saturated world, it’s difficult to penetrate the din and connect with a journalist about your story idea. Granted, you probably have a great idea that includes many news elements or is a perfect fit for the media you’re pitching, but if you aren’t able...