by John Horn | Nov 7, 2012 | Communication, Have Better Conversations
Support A Good Book Drive and build a library of children’s books for East Vancouver literacy program the Writers’ Exchange. This is a story about stories and storytelling. Its purpose is to inspire you to, first, give a copy of your favourite children’s book to a kid...
by Kurt Heinrich | Oct 10, 2012 | Communication, Have Better Conversations
There are many stories out there. Some are so important that every media outlet in your area, region or country will want to cover them. Other stories are of more limited interest to particular media groups. Identifying which stories will be attractive to which media...
by Kurt Heinrich | Sep 20, 2012 | Communication
Every company and organization has an interesting story to tell. Finding news and honing it into a finely crafted pitch is the first challenge. You want to make sure you’re “selling” the best “product” that you can. Here are a few factors to consider when it comes to...
by Kurt Heinrich | Aug 28, 2012 | Communication
Ever wonder why a spate of deadly car crashes makes the front page (or leads-off the news hour) while announcements about a new social enterprise that employs people with mental illness tend to get buried? It’s all connected to how “newsworthy” a story is...
by John Horn | Mar 7, 2012 | Communication
Introverts are dynamic, creative and inspiring members of our community. They just don’t tell us about it all the time. Community potential is absolutely enhanced when leaders know how to understand and engage introverts. But enough about me writing things....
by John Horn | Jun 21, 2010 | Communication
Says* Jerry Seinfeld: “You know, I just read this survey that said the number one fear of Americans is public speaking. The number two fear is death. [INSERT SUBTLE LAUGHTER FROM AUDIENCE]. So, let me get this straight. This means that, at a funeral, the...
